As Casper evolves as a brand, the Retail team has been tasked to develop a new store concept that is tested first at a Casper retail store in Costa Mesa, California. This new 'Sleep Shop' concept is for guests to experience products in a comfortable, engaging, and educational environment. The various displays highly encourage shoppers to touch, feel, and learn about the design behind Casper's engineered sleep offerings.
Photos of the new 'Sleep Shop' concept in Costa Mesa (credit to JRM Construction Management)
